In Rennes, the BTS Communication program trains professionals specializing in communication techniques, who will be able to work in companies, government agencies, local authorities, communication agencies, etc., with a real ability to adapt to creative and strategic services.
Design and implement communication operations in various forms (advertising, events, public relations)
Manage communication projects
Coordinate, plan, budget, and monitor the various project tasks.
Modules on influencers, social media, etc. for better use of digital communication
A fleet of professional equipment dedicated to vocational training
A magazine designed and conceived by The Land and Ouest France
Le titulaire du BTS Communication Rennes sera en mesure de concevoir et mettre en œuvre des opérations de communication, interne ou externe. Sa mission est de répondre aux besoins d’une stratégie définie par sa direction. Les solutions de communication pour répondre à ces besoins peuvent prendre différentes formes : publicités, événements, etc.
SKILLS
Subjects taught
Communication cultures
Communication project
LV1
Advertiser consulting and relations
Business management
Operational monitoring
Economy
Production workshop
Law
Business relations workshop
LV2 (optional)
Speakers
In one of these three destinations: Brussels, Dublin, or Tunis.
Brussels
Mobility in Brussels is a key strategic lever for the training of our BTS students. As the European capital, institutional crossroads, and international economic hub, Brussels offers a unique environment for understanding the contemporary dynamics of governance, regulation, and innovation. By completing a period of study or an internship there, our students gain access to an exceptionally dense professional ecosystem: European institutions, diplomatic representations, international organizations, think tanks, multinational companies, and civil society actors. This immersion develops their ability to thrive in multicultural contexts, master the codes of public decision-making, and enhance their employability in high-growth sectors.
For The Land School of Management, this mobility is part of a real-world educational approach: exposing students to the places where standards, strategies, and international cooperation are developed. Brussels thus becomes a natural extension of our educational project, offering everyone a formative experience that is consistent with the academic and professional ambitions of our BTS program.
Dublin
Mobility in Dublin offers our students a unique immersion in one of Europe's most dynamic educational, economic, and cultural ecosystems. An English-speaking capital city that is innovative and resolutely international, Dublin boasts an exceptional network of universities, technology companies, financial centers, and creative organizations. Studying or interning in Dublin allows students to strengthen their English language skills while evolving in a professional environment renowned for its agility, openness, and entrepreneurial spirit. The presence of the world's leading players in digital technology, finance, and innovation provides a concrete, stimulating learning environment that is directly connected to contemporary issues.
For The Land School of Management, this mobility is fully in line with our real-world teaching approach: exposing students to international contexts that combine innovation, cultural diversity, and demanding professional practices. Dublin thus becomes a strategic space for experience and training, perfectly aligned with the academic and professional ambitions of our BTS program.
Tunis
Mobility in Tunis offers our students immersion in the heart of a rapidly changing Mediterranean region, where legal tradition, entrepreneurial dynamism, and international openness converge. As Tunisia's political, economic, and cultural capital, Tunis provides an ideal environment for understanding contemporary issues in law, governance, innovation, and Euro-Mediterranean relations. By studying or interning there, students gain access to a rich ecosystem of public institutions, law firms, growing companies, international organizations, civil society actors, and emerging technology hubs. This immersion develops their ability to work in intercultural contexts, understand diverse legal frameworks, and strengthen their professional agility in a strategic space connecting Europe, Africa, and the Middle East.
For The Land School of Management, this mobility is fully in line with our real-world teaching approach: offering our students opportunities to gain experience in a setting that combines cultural diversity, geopolitical issues, and demanding professional practices. Tunis thus becomes a structured learning environment, consistent with the academic and international ambitions of our BTS program.
Duration
2 years, from September to June
Rhythm
First year: initial training
2nd year: apprenticeship
educational methods
Assessment methods
Continuous assessment integrated into the school report card
National exam
Diploma/certification
Level 5 Advanced Technician's Certificate in Communication, registered with the RNCP under number 37198, by decision of the Director General of France Compétences dated January 9, 2023, issued by the Ministry of Higher Education and Research, NSF code 320.
Continuing education
Career opportunities
First year of initialtraining: €6,500
Second year of apprenticeship contract: €8,500, covered by OPCO (Skills Operators)
