The Bachelor's degree in Impact - Responsible Communication trains professionals who choose to communicate differently, through responsible communication that seeks to have a positive influence on society: for tomorrow, to be in tune with the reality of the communication sector, on the side of brands, agencies, or the media.
Understanding societal and environmental issues
Develop a responsible communication strategy
Assess and limit the environmental impacts of communication activities
Design, organize, and optimize your digital strategy
Adopt a sincere and transparent approach to communication
Develop effective internal communication to encourage new, more responsible behaviors
International mobility
An innovative program in responsible communication
Participation in the implementation of campus event programming (symposiums, conferences, partnerships, etc.)
The Bachelor's Degree in Impact – Responsible Communication aims to teach students the fundamentals of marketing and communication, develop their digital communication and graphic design skills, and strengthen their professional stance. In addition to learning about the challenges and techniques of the profession, this bachelor's degree trains students to limit the environmental, social, and societal impact of their communication activities.
SKILLS
Subjects taught
Get trained in communication
Fundamentals of marketing and communication, Copywriting, Graphic design, Digital communication, Marketing and communication strategy, Budget management, Communication law, etc.
Make an impact
Perspectives on a world in transition, Sustainable development challenges, New forms of economy, Eco-publishing, Responsible communication, Eco-design, Innovation in responsible communication, Responsible digital technology, Communicating to convince, etc.
Professional attitude
Professional English, CV and cover letter coaching, Business Relations & internship search support, Themed masterclasses
Projects
The E-Media Tour, Immersion week in an association, Reboot: responsible communication hackathon, Press conference, Awareness campaign, Creativity study trip
Speakers
Doctors, executives, managers, experts in their field of specialization
In one of these three destinations: Brussels, Dublin, or Tunis.
Brussels
Mobility in Brussels is a key strategic lever for the education of our Bachelor's students. As the European capital, institutional crossroads, and international economic hub, Brussels offers a unique environment for understanding the contemporary dynamics of governance, regulation, and innovation. By studying or interning there, our students gain access to an exceptionally dense professional ecosystem: European institutions, diplomatic representations, international organizations, think tanks, multinational companies, and civil society actors. This immersion develops their ability to thrive in multicultural contexts, master the codes of public decision-making, and enhance their employability in high-growth sectors.
For The Land School of Management, this mobility is part of a real-world approach to education: exposing students to the places where international standards, strategies, and cooperation are developed. Brussels thus becomes a natural extension of our educational project, offering everyone a formative experience that is consistent with the academic and professional ambitions of our Bachelor's degree program.
Dublin
Mobility in Dublin offers our students a unique immersion in one of Europe's most dynamic educational, economic, and cultural ecosystems. An English-speaking capital city that is innovative and resolutely international, Dublin boasts an exceptional network of universities, technology companies, financial centers, and creative organizations. Studying or interning in Dublin allows students to strengthen their English language skills while evolving in a professional environment renowned for its agility, openness, and entrepreneurial spirit. The presence of the world's leading players in digital technology, finance, and innovation provides a concrete, stimulating learning environment that is directly connected to contemporary issues.
For The Land School of Management, this mobility is fully in line with our real-world approach to education: exposing students to international contexts that combine innovation, cultural diversity, and demanding professional practices. Dublin thus becomes a strategic space for experience and training, perfectly aligned with the academic and professional ambitions of our Bachelor's degree program.
Tunis
Mobility in Tunis offers our students immersion in the heart of a rapidly changing Mediterranean region, where legal tradition, entrepreneurial dynamism, and international openness converge. As Tunisia's political, economic, and cultural capital, Tunis provides an ideal environment for understanding contemporary issues in law, governance, innovation, and Euro-Mediterranean relations. By studying or interning there, students gain access to a rich ecosystem of public institutions, law firms, growing companies, international organizations, civil society actors, and emerging technology hubs. This immersion develops their ability to work in intercultural contexts, understand diverse legal frameworks, and strengthen their professional agility in a strategic space connecting Europe, Africa, and the Middle East.
For The Land School of Management, this mobility is fully in line with our real-world approach to education: offering our students opportunities to gain experience in a setting that combines cultural diversity, geopolitical issues, and demanding professional practices. Tunis thus becomes a structured learning environment, consistent with the academic and international ambitions of our Bachelor's program.
Duration
From 1 to 3 years, from September to August
Rhythm
1st and 2nd years: initial training
Third year: full-time or work-study program
educational methods
Assessment methods
Continuous assessment
Professional portfolios
Final exams (written/oral)
The targeted qualification comprises four skill sets, which are assessed and, upon validation, result in the issuance of a certificate listing the skills obtained. To obtain the targeted qualification, all skill sets must be validated in their entirety. Validated skill sets are acquired permanently. Candidates are awarded partial certification when not all skill sets have been validated. Any candidate who has partially validated the certification may submit a new validation application to the National Jury in order to obtain full professional certification.
Diploma/certification
Level 6 professional certification as "Communication Project Manager," registered with the RNCP under number 38125, by decision of the Director General of France Compétences dated October 18, 2023, issued by ISCPA, NSF code 320m.
Continuing education
Career opportunities
1st, 2nd, and 3rd years of initial training: €7,500 per year
Third year on a work-study contract: €7,500, covered by the OPCO (skills operators)
