The Bachelor's degree in Business Management provides an understanding of the major challenges involved in business development, while equipping students with managerial and project management skills. Your studies will focus on a comprehensive approach to business, enabling you to understand all the factors involved in running a company and ensuring its development. You will also be trained in expert skills in Strategy and Negotiation, Business Intelligence, and Business Strategic Management.
Organize and manage a commercial activity
Contribute to the company's strategic thinking
Managing projects within the sales organization
Managing sales performance and monitoring
Leading a sales team
Ensure business development with the aim of winning new customers and retaining existing ones.
Managing commercial activity economically with a view to increasing profitability
Manage and lead the sales team reporting to him/her
Overseeing general organization: administrative, HR, and logistics management
An international seminar
Participation in contests and/or projects
Numerous partners: large retailers, specialty stores, e-commerce
The Bachelor's degree program in Business Management was designed by professionals from the worlds of management, administration, and entrepreneurship, as well as a team of educational experts. Its goal is to train managers or business unit managers within organizations. These may be small businesses (very small businesses/SMEs/stores/associations) or departments within larger companies.
SKILLS
Subjects taught
Organize activities and contribute to the implementation of the company's project
Organizational management
Business Intelligence
Project management
Managing business performance
Business Strategic Management
Customer satisfaction
Accounting and cost analysis
Managing a team collaboratively
Team management
Managerial communication
Business English
Leading the development of a profit center
Business strategy and negotiation
Contract law and obligations (GDPR)
Strategic marketing
Speakers
Doctors, executives, managers, experts in their field of specialization
In one of these three destinations: Brussels, Dublin, or Tunis.
Brussels
Mobility in Brussels is a key strategic lever for the education of our Bachelor's students. As the European capital, institutional crossroads, and international economic hub, Brussels offers a unique environment for understanding the contemporary dynamics of governance, regulation, and innovation. By studying or interning there, our students gain access to an exceptionally dense professional ecosystem: European institutions, diplomatic representations, international organizations, think tanks, multinational companies, and civil society actors. This immersion develops their ability to thrive in multicultural contexts, master the codes of public decision-making, and enhance their employability in high-growth sectors.
For The Land School of Management, this mobility is part of a real-world approach to education: exposing students to the places where international standards, strategies, and cooperation are developed. Brussels thus becomes a natural extension of our educational project, offering everyone a formative experience that is consistent with the academic and professional ambitions of our Bachelor's degree program.
Dublin
Mobility in Dublin offers our students a unique immersion in one of Europe's most dynamic educational, economic, and cultural ecosystems. An English-speaking capital city that is innovative and resolutely international, Dublin boasts an exceptional network of universities, technology companies, financial centers, and creative organizations. Studying or interning in Dublin allows students to strengthen their English language skills while evolving in a professional environment renowned for its agility, openness, and entrepreneurial spirit. The presence of the world's leading players in digital technology, finance, and innovation provides a concrete, stimulating learning environment that is directly connected to contemporary issues.
For The Land School of Management, this mobility is fully in line with our real-world approach to education: exposing students to international contexts that combine innovation, cultural diversity, and demanding professional practices. Dublin thus becomes a strategic space for experience and training, perfectly aligned with the academic and professional ambitions of our Bachelor's degree program.
Tunis
Mobility in Tunis offers our students immersion in the heart of a rapidly changing Mediterranean region, where legal tradition, entrepreneurial dynamism, and international openness converge. As Tunisia's political, economic, and cultural capital, Tunis provides an ideal environment for understanding contemporary issues in law, governance, innovation, and Euro-Mediterranean relations. By studying or interning there, students gain access to a rich ecosystem of public institutions, law firms, growing companies, international organizations, civil society actors, and emerging technology hubs. This immersion develops their ability to work in intercultural contexts, understand diverse legal frameworks, and strengthen their professional agility in a strategic space connecting Europe, Africa, and the Middle East.
For The Land School of Management, this mobility is fully in line with our real-world approach to education: offering our students opportunities to gain experience in a setting that combines cultural diversity, geopolitical issues, and demanding professional practices. Tunis thus becomes a structured learning environment, consistent with the academic and international ambitions of our Bachelor's program.
Duration
1 to 3 years, from September to August
Rhythm
1st and 2nd years in initial training
Third year of full-time or work-study program
educational methods
Assessment methods
Continuous assessment for each module (written assignments, multiple-choice questions, group or individual research projects, individual or group oral presentations)
Certification exams to assess the acquisition of skills in each of the modules
The targeted qualification comprises four skill sets, which are assessed and, upon validation, result in the issuance of a certificate of achievement listing the skills acquired. Validated skill sets are acquired for life. To obtain the targeted qualification, all skill sets must be validated in their entirety.
Diploma/certification
Level 6 professional certification "Operational Activity Management Manager," registered with the RNCP under number 37865, by decision of the Director General of France Compétences dated July 19, 2023, issued by ESAM, NSF code 310.
Continuing education
Career opportunities
1st, 2nd, and 3rd years of initial training: €7,500 per year
Third year of apprenticeship contract: €8,500, covered by OPCO (skills operators)
